MGMT X 460.952 - Doing Business in the U.S.

Course Description

The United States is the largest consumer market in the world, yet it is significantly different and more challenging than any other marketplace, especially for those who are unfamiliar with American business practices. This course provides entrepreneurs, business managers, and international trade professionals with key business and cultural insights to do business within the mainstream U.S. market. Topics include an overview of the U.S. economy, regional and national demographics and cultural dynamics, business customs, framework of the U.S. legal system, marketing strategies, and negotiating tactics.

Course Outline

This course provides an insight into the world's largest consumer market, including how it is significantly different and more challenging than any other marketplace.

Notes

Contact:
Industry Segment Programs
310-206-2714
industrysegmentprograms@unex.ucla.edu

Applies Towards the Following Certificates

Advanced Leadership : Electives
General Business Studies : Electives - Business Management
General Business Studies with Concentration in Accounting : Electives - Business Management
General Business Studies with Concentration in Entrepreneurship : Electives - Business Management
General Business Studies with Concentration in Finance : Electives - Business Management
General Business Studies with Concentration in International Trade and Commerce : Trade and Commerce Requirement, Electives - Business Management
General Business Studies with Concentration in Leadership : Electives - Business Management
General Business Studies with Concentration in Marketing : Electives - Business Management
General Business Studies with Concentration in Real Estate : Electives - Business Management
International Trade and Commerce : Electives
International Trade and Commerce, Global Business Management Concentration : Electives - Global Business Management
International Trade and Commerce, Import/Export Operations Concentration : Electives - Import/Export Operations
Study Abroad at UCLA Program : Required