MGMT X 466.05 - Advanced Digital and Social Media Marketing Strategies
146230
Delivery Options
In-Person
and
Online
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Course Description
The course is intended for executives and professionals that want to go beyond the basics to learn how to apply social media to get concrete business results. The course puts students on the leadership path with strategies and tactical plans that lead to bottom-line success. This program delivers the latest strategies to drive more revenue and save costs by incorporating social media into traditional business practices. With this curriculum, attendees learn practical steps, techniques and best practices geared toward integrating social media and digital programs within their businesses with higher monetizations of their investment.Course Outline
For those who understand the basics of digital and social media marketing, this advanced course will focus on using digital and social media to get business results and improve the business bottom-line.Notes
Contact:Zalina Walton
(310) 825-4192
ZWalton@unex.ucla.edu
Applies Towards the Following Certificates
- Digital Marketing : Electives
- General Business Studies : Electives - Business Management
- General Business Studies with Concentration in Accounting : Electives - Business Management
- General Business Studies with Concentration in Entrepreneurship : Electives - Business Management
- General Business Studies with Concentration in Finance : Electives - Business Management
- General Business Studies with Concentration in International Trade and Commerce : Electives - Business Management
- General Business Studies with Concentration in Leadership : Electives - Business Management
- General Business Studies with Concentration in Marketing : Marketing Requirement, Electives - Business Management
- General Business Studies with Concentration in Real Estate : Electives - Business Management
- Marketing with Concentration in Digital Marketing : Electives
- Study Abroad at UCLA Program : Required
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