MGMT X 494.1 - Digital Disruption & Business Transformation

Course Description

In this introductory course, you’ll explore business modeling concepts, including enabling technologies (AI, cloud computing, etc.) and related business models (e.g., platform-based businesses, pay-as-you-go). You’ll gain an understanding of the relationship between product evolution and tech enhancements, the dynamic nature of digital technologies and customer acceptance/adoption. 

Course Outline

Applies Towards the Following Certificates

• Digital Transformation : Required Courses
• General Business Studies : Electives - Business Management
• General Business Studies with Concentration in Accounting : Electives - Business Management
• General Business Studies with Concentration in Entrepreneurship : Electives - Business Management
• General Business Studies with Concentration in Finance : Electives - Business Management
• General Business Studies with Concentration in International Trade and Commerce : Electives - Business Management
• General Business Studies with Concentration in Leadership : Electives - Business Management
• General Business Studies with Concentration in Marketing : Electives - Business Management
• General Business Studies with Concentration in Real Estate : Electives - Business Management
• Study Abroad at UCLA Program : Required