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Course Description

So your script or film is ready. What's next? In this course, learn the art of selling your project to studios, production and sales companies, indie distributors, and the like. But first, you must learn how buyers, known as acquisitions execs, evaluate the "worth" of your project. You gain the skills necessary to develop an in-depth knowledge of buyers, agents, producer's reps, festival programmers, and their respective tastes. You learn how to pitch buyers effectively; how to analyze box office numbers and which genres and ratings are the most profitable; how to determine if your project is budgeted for profitability through comp analysis; how to present your project to maximize profile and salability at festivals and markets; what it takes to attract domestic distributors, including ways to position and package for greatest interest; how to sell your project into international territories; and how to understand the major deal points so as to negotiate the best terms. You also learn how digital players are changing the paradigm and how to gain access to the gatekeepers with insider tips and strategies for developing relationships with key industry players.

Course Outline

Learn the art of selling your project to studios, production and sales companies, indie distributors and the like through understanding how buyers, known as acquisitions execs, evaluate the "worth" of your project.

Notes

Contact:
(310) 825-9064
entertainmentstudies@uclaextension.edu

Applies Towards the Following Certificates

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