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For sales professionals who have moved into a management role, learn the key functions of a sales managers, as well as strategies and techniques needed to develop, motivate, and manage your team to success.
Building, maintaining and managing a company's brand is a critical function of marketing. Learn the tools you need to successfully build and manage a brand.
Most use social media for personal purposes but not everyone understands how to use social media for business. Go beyond posting and liking to examine how to leverage social media as a powerful marketing tool.
Gain an overview of the digital marketing landscape in this survey course and become ready to apply the fundamentals of marketing in this digital age.
Many professionals are looking to increase their personal influence to grow their own brands, careers and ventures. Learn to develop and manage personal brands to achieve true influence.
Incorporating influencers into a marketing campaign is more than merely asking social media stars to endorse a product. This course overviews the strategies and plans to successfully employ influencer marketing.
Elevate your marketing skills by learning how to think and practice strategically in order to meet the demands of the competitive business environment today.
Underlying all business development and revenue generation is the ability to sell. Gain a foundation to professional selling to help increase your organization's bottom line.
Honest and responsible marketing requires high ethical standards. Examine how you can practice ethical marketing in this course.
This course introduces methodologies that foster cultural change and enable employees to participate in transforming companies to more sustainable organizations.
As business becomes more global, HR practitioners must be able to navigate across international boundaries to ensure that the organization is compliant and utilizing the best HR strategies for success.
Internships provide students the opportunity to gain hands-on industry experience.
This internship provides eligible students the opportunity for applied practice of the knowledge gained from materials previously studied in a real-world context.
Effective management of human capital is critical to the success of any company. Learn the strategies to become an HR leader who can build, grow, and develop the human capital of your organization.
For HR practitioners ready to advance to the next level, this course will provide the knowledge and skills needed to be a strategic HR leader and business partner.
HR is heavily governed by laws and regulations. Learn how to navigate the complexities of employee/labor relations and the laws and regulations that affect HR in the U.S. and California.
Benefits are a crucial factor of total employee compensation. This course will provide comprehensive knowledge of building and administering an effective benefits program.
Creating a compelling compensation package is crucial to attracting the right talent to achieve organizational goals. Gain a comprehensive overview of how to design and deliver effective compensation programs in this course.
A successful business requires a high-quality workforce. This course provides the strategies and tools needed to acquire the best talent for your team.
HR is an important business function of any organization. Delve into the financial aspects of human resources and gain the financial insight and skill needed to efficiently operate as a business partner.
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