For those with aspirations to higher-level public relations position, this course looks at the execution of key managerial PR functions in corporations, agencies, and nonprofit organizations.

Intended for public relations and communications professionals, this course explores the various media outlets and presents ways to effectively work with these outlets.

Designed for those already possessing well-honed writing skills, this course surveys the breadth of professional public relations writing in its many forms.

Learn the history, theories and principles of public relations in this introductory course and gain a comprehensive foundation to start the journey down the public relations path.

For those who understand the basics of digital and social media marketing, this advanced course will focus on using digital and social media to get business results and improve the business bottom-line.

Understanding your audience is critical to effective marketing. This comprehensive course introduces marketing professionals to research methods used to gather and analyze data to make marketing and advertising decisions.

Being in the media industry today requires an evolved orientation to buying, selling, and planning. This course will be a great asset to anyone looking to upskill their knowledge. Whether you are brand new to the business or a veteran looking for some skills and knowledge on the new and emerging platforms -- this course is for you.  

For the digital marketer, learn to create effective digital advertising campaigns across the ever-changing digital media landscape.

Intended for experienced writers, this course is designed to enhance writing skills and careers. This course can also help marketing executives assess and direct promotional writing.

Effective marketing and advertising campaigns have creative and resonant messages. Hone your writing skills to craft compelling messages in this course.

This course provides an operational assessment of the key issues involved in the management of international and multinational corporations. Case studies illuminate all levels and functions of international organizations.

This course explores the current L.A. art scene--artists, dealers, galleries, and institutions--and the relationships between them.

This course provides students with the background for doing business in China. Cases and readings are used to develop a framework for analyzing market entry strategies and evaluating business opportunities.

This course is designed to help students, managers, and aspiring traders meet the challenges of managing currency operations and reducing the risks of foreign exchange swings.

This course provides students with a comprehensive overview of investment opportunities and strategies in international markets, including the developed world and expanding emerging markets.

This course is taught in a highly interactive, simulation-based format and provides students the knowledge and skills to effectively plan, work, and negotiate in the global marketplace.

This course provides an insight into the world's largest consumer market, including how it is significantly different and more challenging than any other marketplace.

This course provides eligible students an opportunity to earn elective credit toward the certificate program with an internship position that the student has secured and which Extension has approved.

This course provides a systematic approach for evaluating and implementing the strategies and policies that govern a firm's international business activities.

This course examines international business law through discussion of actual case studies and legal scenarios. Topics include arbitration, regulation of international trade and the legal dimensions of trade organizations.